Mobile Marketing: Mobile marketing is an affordable, cost-effective & instant way to connect with the prospective customers. Mobile marketing is engaging, social and a fun. You have options like, text message, picture message, flash message, voice message, reply number, long codes, key words to start a campaign for marketing & advertising your products & services. Text message: You can create a campaign by giving information about your products & services in 150 to 180 characters. Picture message: Here, you can create a campaign by using pictures, drawings, graphics etc. Flash message: Unlike text message, which stays in the inbox, flash message remains on the main menu screen of the mobile & remains there until we open it. Once we open it & read, message disappears. Reply Numbers: Reply number enables the creation of a two-way SMS channel for generating leads, promoting products & services, communicating with employees, receiving feedback from customers and sending automated SMS alerts.
You can easily configure a unique reply number (dedicated short code) through the web interface allowing recipients to respond easily to your SMS campaign. Long codes: Long codes are nothing but a 10 Digit Virtual Mobile Number to which a user can send a text message to interact with applications and get the desired response. Typical services using a virtual mobile number are Request-Response application, Information-on-Demand, Activation of service, etc. SMS Virtual Numbers are globally accessible and an end user can send message to virtual mobile number at normal SMS charges; Therefore, Long code Services are a perfect fit for companies or people who do not want their target customers or employees to pay premium SMS charges for sending a query. SMS Virtual numbers are perfectly suitable for closed group target audience like Existing Customers, Employees, Vendors/Dealers, Sales Force, Service Engineers who can regularly use the 2-way SMS Application on SMS Long code and Fetch/Provide the desired information. Voice message: Voice message has greater emotions compared to text, hence it's a more personal way of communicating with prospective customers. Use voice messaging as a promotional medium to reach out to the large audience in their regional language or in English to create a personal touch. What you need: You only need an ordinary computer with internet access to use this marketing tool. Companies providing these services offer various software modules or web based software to send text messages, flash messages, picture messages, voice messages etc. Selecting a plan: Select a plan, which is affordable & scalable. There are usually monthly, quarterly, half-yearly, yearly plans and tailor made plans specific to a particular campaign. Delivery reports: SMS service provider companies offer you delivery reports about campaigns you launched. You can view this reports on their web site, download it to your computer or you can take a printouts of the same. Service Providers: 84444.com (now purplegator) provides quality mobile marketing service at affordable service plans in US. With their “Do it-yourself package” you can easily design and start your mobile marketing campaign instantly. They have plans to suit everybody’s budget. If you have any special requirements, they will design a tailor-made package for you. If you want any assistance, they will help you via live chat, telephone or an email. To test their services, just register with them and avail a free trial. To know more about mobile marketing, participate their webinar. |